Thank you for being part of the Zander Media community. Each month, I share an article on storytelling or highlight some of our recent work. Say hi anytime at robin@zandermedia.com. I’d love to hear from you. Tell a Better Story → Close More Deals ↓ Zander Media is a storytelling shop, but when somebody doesn’t believe in the value of storytelling, I don’t try to persuade them. Instead, I share a personal anecdote of a time when storytelling made an impact for me. My First Sale In the small...

Thank you for being part of this newsletter. Each month, I share an article on storytelling, marketing, and persuasion. Say hi anytime at robin@zandermedia.com. I’d love to hear from you. Everything is Sales, But You're Doing It Wrong ↓ For the most part, Zander Media is a storytelling shop. We help organizations tell their story. But whether in helping our clients sell to their customers or in a myriad of other domains in life, everything in life is sales. From inviting your child to do her...

Hello and welcome back to the Zander Media Newsletter! I am excited to share that I'm teaching a webinar on storytelling and persuasion tomorrow, Wed. July 26th at 12pm/3pm EST. It is free to attend and you can sign up here. This month's newsletter is a sample from my personal newsletter Evolve, which contains tactics for changing behavior. If you like today's content, be sure to subscribe 💌 Everything is Storytelling 📝 I’ve told the story of Robin’s Cafe - how I started it in 3 weeks and...